1 Comment

100%. Read this the same day as Patrick Ryan's ''Greetings from the future it's really f*cking boring"* piece which touches on a lot of similar issues. Although it's algorithms not influencers (two symptoms of the same illness) and music and TV that he's dissecting. Basically, it's all just route one "reliable content that is kind of shit but comfortably familiar." Which sounds a lot like watching football at the moment (the coverage, rather than the sport itself).

Also wrote/ranted about this recently* (and the saturday social guys), looking at the obsession with the GOAT discussion (and all 'who was/is better discussions), which I think is driven so much by mainstream telly/media trying to replicate YouTube.

*https://blog.joinodin.com/p/greetings-from-the-future-its-really

*https://footballbleakly.substack.com/p/ronnie-osullivan-and-the-most-boring

Expand full comment